The Shiplore blog
Consistency beats brilliance on social — but consistency is exactly what a heads-down builder can't fake. The psychology behind why shipping in public compounds, the four failure modes, and a system that survives your busiest sprint.
The Shiplore team
12 min read · Jan 2026
How an AI agent turns a raw git diff into a post that sounds human — every step, demystified.
8 min read · Jan 2026
Lowercase starts, no hashtags, numbers over adjectives — the small patterns that make writing feel like you.
6 min read · Jan 2026
What we learned analyzing thousands of dev-audience posts about when your followers actually read.
5 min read · Dec 2025
Nobody reshares a version bump. They reshare the three hours of pain behind the one-line fix.
4 min read · Dec 2025
Autonomous drafting, manual approval. The design principle behind the Sunday ritual.
7 min read · Dec 2025
The best tools lose to the loudest ones. A short manifesto on closing the distribution gap.
5 min read · Nov 2025
One email each week: a maker-marketing idea you can use, and what we shipped. No fluff.